Best Salesforce Data-Cloud-Consultant Exam Practice Material Updated on Nov 13, 2024 [Q81-Q103]

Q81. Which permission setting should a consultant check if the custom Salesforce CRM object is not available in New Data Stream configuration?

Confirm the Create object permission is enabled in the Data Cloud org.

Confirm the View All object permission is enabled in the source Salesforce CRM org.

Confirm the Ingest Object permission is enabled in the Salesforce CRM org.

Confirm that the Modify Object permission is enabled in the Data Cloud org.

Q82. Northern Trail Outfitters (NTO) wants to connect their B2C Commerce data with Data Cloud and bring two years of transactional history into Data Cloud.
What should NTO use to achieve this?

B2C Commerce Starter Bundles

Direct Sales Order entity ingestion

Direct Sales Product entity ingestion

B2C Commerce Starter Bundles plus a custom extract

Q83. A Data Cloud customer wants to adjust their identity resolution rules to increase their accuracy of matches. Rather than matching on email address, they want to review a rule that joins their CRM Contacts with their Marketing Contacts, where both use the CRM ID as their primary key.
Which two steps should the consultant take to address this new use case?
Choose 2 answers

Map the primary key from the two systems to Party Identification, using CRM ID as the identification name for both.

Map the primary key from the two systems to party identification, using CRM ID as the identification name for individuals coming from the CRM, and Marketing ID as the identification name for individuals coming from the marketing platform.

Create a custom matching rule for an exact match on the Individual ID attribute.

Create a matching rule based on party identification that matches on CRM ID as the party identification name.

Q84. Northern Trail Outfitters uses B2C Commerce and is exploring implementing Data Cloud to get a unifiedview of its customers and alltheir order transactions.
What should the consultant keep in mind with regard to historical data ingesting order data using the B2C Commerce Order Bundle?

The B2C Commerce Order Bundle ingests 12 months of historical data.

The B2C Commerce Order Bundle ingests 6 months ofhistorical data.

The B2C Commerce Order Bundle does not ingest any historical data and only ingests new orders from that point on.

The B2C Commerce Order Bundle ingests 30 days ofhistorical data.

Q85. Every day, Northern Trail Outfitters uploads a summary of the last 24 hours of store transactions to a new file in an Amazon S3 bucket, and files older than seven days are automatically deleted. Each file contains a timestamp in a standardized naming convention.
Which two options should a consultant configure when ingesting this data stream?
Choose 2 answers

Ensure that deletion of old files is enabled.

Ensure the refresh mode is set to “Upsert”.

Ensure the filename contains a wildcard toa accommodatethe timestamp.

Ensure the refresh mode is set to “Full Refresh.”

Q86. Which data model subject area should be used for any Organization, Individual, or Member in the Customer
360 data model?

Engagement

Membership

Party

Global Account

Q87. A customer needs to integrate in real time with Salesforce CRM.
Which feature accomplishes this requirement?

Streaming transforms

Data model triggers

Sales and Service bundle

Data actions and Lightning web components

The correct answer is A. Streaming transforms. Streaming transforms are a feature of Data Cloud that allows real-time data integration with Salesforce CRM. Streaming transforms use the Data Cloud Streaming API to synchronize micro-batches of updates between the CRM data source and Data Cloud in near-real time1. Streaming transforms enable Data Cloud to have the most current and accurate CRM data for segmentation and activation2.
The other options are incorrect for the following reasons:
B: Data model triggers. Data model triggers are a feature of Data Cloud that allows custom logic to be executed when data model objects are created, updated, or deleted3. Data model triggers do not integrate data with Salesforce CRM, but rather manipulate data within Data Cloud.
C: Sales and Service bundle. Sales and Service bundle is a feature of Data Cloud that allows pre-built data streams, data model objects, segments, and activations for Sales Cloud and Service Cloud data sources4. Sales and Service bundle does not integrate data in real time with Salesforce CRM, but rather ingests data at scheduled intervals.
D: Data actions and Lightning web components. Data actions and Lightning web components are features of Data Cloud that allow custom user interfaces and workflows to be built and embedded in Salesforce applications5. Data actions and Lightning web components do not integrate data with Salesforce CRM, but rather display and interact with data within Salesforce applications.
References:
1: Load Data into Data Cloud
2: [Data Streams in Data Cloud]
3: [Data Model Triggers in Data Cloud] unit on Trailhead
4: [Sales and Service Bundle in Data Cloud] unit on Trailhead
5: [Data Actions and Lightning Web Components in Data Cloud] unit on Trailhead
6: [Data Model in Data Cloud] unit on Trailhead
7: [Create a Data Model Object] article on Salesforce Help
8: [Data Sources in Data Cloud] unit on Trailhead
9: [Connect and Ingest Data in Data Cloud] article on Salesforce Help
10: [Data Spaces in Data Cloud] unit on Trailhead
11: [Create a Data Space] article on Salesforce Help
12: [Segments in Data Cloud] unit on Trailhead
13: [Create a Segment] article on Salesforce Help
14: [Activations in Data Cloud] unit on Trailhead
15: [Create an Activation] article on Salesforce Help

Q88. What is the role of artificial intelligence (AI) in Data Cloud?

Automating data validation

Creating dynamic data-driven management dashboards

Enhancing customer interactions through insights and predictions

Generating email templates for use cases

Q89. Which data model subject area defines the revenue or quantity for an opportunity by product family?

Engagement

Product

Party

Sales Order

Q90. Northern Trail Outfitters (NTO) wants to send a promotional campaign for customers that have purchased within the past 6 months. The consultant created a segment to meet this requirement.
Now, NTO brings an additional requirement to suppress customers who have made purchases within the last week.
What should the consultant use to remove the recent customers?

Batch transforms

Segmentation exclude rules

Related attributes

Streaming insight

Q91. A consultant is ingesting a list of employees from their human resources database that they want to segment on.
Which data stream category should the consultant choose when ingesting this data?

Profile Data

Contact Data

Other Data

Engagement Data

Q92. A client wants to bring in loyalty data from a custom object in Salesforce CRM that contains a point balance for accrued hotel points and airline points within the same record. The client wants to split these point systems into two separate records for better tracking and processing.
What should a consultant recommend in this scenario?

Clone the data source object.

Use batch transforms to create a second data lake object.

Create a junction object in Salesforce CRM and modify the ingestion strategy.

Create a data kit from the data lake object and deploy it to the same Data Cloud org.

Q93. How does identity resolution select attributes for unified individuals when there Is conflicting information in the data model?

Creates additional contact points

Leverages reconciliation rules

Creates additional rulesets

Leverages match rules

Q94. Where is value suggestion for attributes in segmentation enabled when creating the DMO?

Data Mapping

Data Transformation

Segment Setup

Data Stream Setup

Q95. Northern Trail Outfitters (NTO) is configuring an identity resolution ruleset based on Fuzzy Name and Normalized Email.
What should NTO do to ensure the best email address is activated?

Include Contact Point Email object Is Active field as a match rule.

Use the source priority order in activations to make sure a contact point from the desired source is delivered to the activation target.

Ensure Marketing Cloud is prioritized as the first data source in the Source Priority reconciliation rule.

Set the default reconciliation rule to Last Updated.

Q96. A customer wants to create segments of users based on their Customer Lifetime Value.
However, the source data that will be brought into Data Cloud does not include that key performance indicator (KPI).
Which sequence of steps should the consultant follow to achieve this requirement?

Ingest Data > Map Data to Data Model > Create Calculated Insight > Use in Segmentation

Create Calculated Insight > Map Data to Data Model> Ingest Data > Use in Segmentation

Create Calculated Insight > Ingest Data > Map Data to Data Model> Use in Segmentation

Ingest Data > Create Calculated Insight > Map Data to Data Model > Use in Segmentation

Q97. A consultant is reviewing a recent activation using engagement-based related attributes but is not seeing any related attributes in their payload for the majority of their segment members.
Which two areas should the consultant review to help troubleshoot this issue?
Choose 2 answers

The related engagement events occurred within the last 90 days.

The activations are referencing segments that segment on profile data rather than engagement data.

The correct path is selected for the related attributes.

The activated profiles have a Unified Contact Point.

Q98. Which two dependencies need to be removed prior to disconnecting a data source?
Choose 2 answers

Activation target

Segment

Activation

Data stream

Q99. During a privacy law discussion with a customer, the customer indicates they need to honor requests for the right to be forgotten. The consultant determines that Consent API will solve this business need.
Which two considerations should the consultant inform the customer about?
Choose 2 answers

Data deletion requests are reprocessed at 30, 60, and 90 days.

Data deletion requests are processed within 1 hour.

Data deletion requests are submitted for Individual profiles.

Data deletion requests submitted to Data Cloud are passed to all connected Salesforce clouds.

Q100. When performing segmentation or activation, which time zone is used to publish and refresh data?

Time zone specified on the activity at the time of creation

Time zone of the user creating the activity

Time zone of the Data Cloud Admin user

Time zone set by the Salesforce Data Cloud org

Q101. Northern Trail Outfitters (NTO) is configuring an identity resolution ruleset based on Fuzzy Name and Normalized Email.
What should NTO do to ensure the best email address is activated?

Include Contact Point Email object Is Active field as a match rule.

Use the source priority order in activations to make sure a contact point from the desired source is delivered to the activation target.

Ensure Marketing Cloud is prioritized as the first data source in the Source Priority reconciliation rule.

Set the default reconciliation rule to Last Updated.

Q102. Luxury Retailers created a segment targeting high value customers that it activates through Marketing Cloud for email communication. The company notices that the activated count is smaller than the segment count.
What is a reason for this?

Marketing Cloud activations apply a frequency cap and limit the number of records that can be sent in an activation.

Data Cloud enforces the presence of Contact Point for Marketing Cloud activations. If the individual does not have a related Contact Point, it will not be activated.

Marketing Cloud activations automatically suppress individuals who are unengaged and have not opened or clicked on an email in the last six months.

Marketing Cloud activations only activate those individuals that already exist in Marketing Cloud. They do not allow activation of new records.

Q103. A consultant needs to package Data Cloud components from one
organization to another.
Which two Data Cloud components should the consultant include in a
data kit to achieve this goal?
Choose 2 answers

Data model objects

Segments

Calculated insights

Identity resolution rulesets